What's your wash worth online?
AI CMO is Nautilus's automated marketing engine for car washes. It grades your online presence, your reviews, your membership page, your site speed, in one free score, then turns the findings into campaigns that run themselves.
Free · 60 seconds · No signup.
Then Nautilus goes to work
Every finding in the report maps to something the platform actually ships. No hand-off, no "talk to an agency."
- The report finds: No online signup. High-converting checkout. Apple Pay, Google Pay, and one-click membership signup on your own site, converting at 67%, roughly double the industry average.
- The report finds: No text club. Opt-in keywords and bulk SMS. Customers text a keyword at the pay station and join a list you own. Campaigns go out in minutes, with quiet hours enforced in your timezone.
- The report finds: Unanswered Google reviews. AI review replies, posted for you. The AI drafts a reply to every new review with the full context to get it right. You approve, and it posts straight to your Google profile.
- The report finds: Stale, inconsistent brand. AI brand kit. Nautilus extracts your colors, logo, and voice from your website, so every email and landing page it drafts ships on-brand.
- The report finds: Competitor dropped their price. Sonar competitor monitoring. Nautilus watches nearby washes' websites and flags price and offer changes, the same intel in your report, running all the time.
- The report finds: Lapsed and at-risk members. Automations, audiences, and AI email. Cancellations, payment declines, and purchases trigger win-back flows you assemble in a visual builder. Audiences work across 12 POS systems, the AI drafts the emails, and every run executes durably, no silent failures.
Sixty seconds later, you get this
A report card for your wash's online presence, scored across four weighted pillars, ranked against the washes around you, and priced in dollars.
Website Health Score
Rocket Wash & Shine · Mesa, AZ
/100
Grade C: fixable, and worth fixing
- Google presence35% of score
- 74/100
- Online membership25% of score
- 32/100
- Tech stack25% of score
- 54/100
- Mobile speed15% of score
- 64/100
Competitive position
You're ranked #3 by reviews within 5 miles
- #1
Sparkle Express Wash
4.8 · 2,134 reviews · 1.2 mi
- #2
Desert Shine Auto Spa
4.6 · 987 reviews · 2.4 mi
- #3You
Rocket Wash & Shine
4.5 · 612 reviews
Revenue upside
Nautilus pays for itself ~$18k/yr at this wash
About $1,500/mo on the table today.
- Online membership signup
- +$910/mo
- Review volume and replies
- +$340/mo
- Mobile speed and checkout
- +$250/mo
Representative numbers. Your report runs on live data: your Google Business Profile, your public website, and Google PageSpeed.
It's a marketing team that drafts and you approve, nothing sends without you.
Four weighted pillars, and the wash down the street
Every check below maps to something the scanner actually reads. Nothing is eyeballed. Then it pulls the three nearest washes and ranks everyone by popularity.
Google presence
35% of scoreYour rating, review count and recency, photos, and hours, the profile customers see before they ever reach your website.
Plan ladder · read from your site
Online membership
25% of scoreCan someone join from their phone? We check for online signup, a visible plan ladder with real prices, a member portal, and a cancellation path.
Platform fingerprint
Tech stack
25% of scoreWe fingerprint the platform behind your site, Rinsed, Washify, EverWash, DRB, NXT, and check for a text club, gift cards, Apple Pay, and review tools.
Lighthouse · live run
Mobile speed
15% of scoreGoogle Lighthouse runs against your site on mobile and desktop, including largest contentful paint, the seconds that decide whether visitors stay.
Ranked by reviews within 5 miles
- #1
Sparkle Express Wash
4.8 · 2,134 reviews · 1.2 mi
- #2
Desert Shine Auto Spa
4.6 · 987 reviews · 2.4 mi
- #3You
Rocket Wash & Shine
4.5 · 612 reviews
- #4
Sunny Suds Express
4.2 · 305 reviews · 3.1 mi
Sparkle Express has 3.5x your review volume, and replies to every single one.
Desert Shine publishes plan prices online. You don't, and comparison shoppers can tell.
Every report tells you who's beating you, and why.
You vs. the wash down the street
5-mile radiusThe scanner pulls the three nearest washes and ranks everyone by popularity, with distance, so you know exactly who's winning your radius.